Pros and cons of choosing popular brand gifts

Getting someone a gift – it is not always the easiest job in the world. Sometimes, instead of digging deep, we want to stick with something we know well, like a well known brand.

But what are the upsides and downsides of choosing big brands as gifts for someone else? More on that in the article below.

Pros of choosing popular brands

Choosing a gift from a popular brand can come with many important pros, including high quality, fashionable products and safe choice.

High quality standards

While it’s not always the case (and we will get back to this later), for the most part well-known brands do have high quality standards that keep them in the market for years.  For example, you can read about adidas social responsibility.

High quality is one of the most important things to aim for. That means your gift is going to be safe and long lasting.

Fashionable and trendy

It’s no secret that top brands are often trendsetters. Their marketing teams know what they are doing, therefore sometimes something is seen as fashionable only because it’s certain brand.

If you’re searching a gift for someone who follows fashion trends, it’s something to keep in your mind if you want your gift to be truly appreciated.

Safe choice

Take a look at your friend’s taste in style. If there is a specific brand that they wear regularly, look no further. For example, if they are fan of Nike brand, check their latest launches. It is almost guaranteed that you will not go wrong by choosing a brand that they appreciate.

Just make sure that they do not have the item already. But don’t be too obvious – don’t ruin the surprise!

Cons of choosing popular brands

Like everything else, choosing a big brand for buying a gift for your loved ones can come with some cons – mainstream, weak price-performance and the support of globalization.

Being mainstream

If your friend loves to haunt for treasures at thrift stores, they might not be head over heels about popular brands. If they prefer wearing something unique, it would not be too thoughtful to get them something that is trending.

However, there is a way around. If you have a specific brand in your mind, try looking for vintage items  by them. 

Price-performance ratio

There’s a saying – not everything that shines is gold.  There are times when you can see this happening with popular brands. They have invested a lot in their marketing and sometimes that is also almost all you are paying for.

If you do enough research, you might come across many not-so-known brands that offer better quality for a better price. There is no point to buy something just because its’ fancy name, if it’s not the best deal you can actually get, right?

Supporting big brands and globalization

Think about the values your friend has.  While some people don’t blink an eye when purchasing something, some people, on the other hand, care a lot.  If your friend is all about supporting small / local businesses, fast fashion gifts will go against their believes.

Like many things in life, choosing brand items for gifts is not just black and white kind of situation. When you have weighted different pros and cons, you can decide if it is the way to go or not.

The most important thing to remember is the person you’re hunting the gift for! Think of their wants, needs and values, and you will find the best gift for them – form big or small brand! Good luck!

For actual gift ideas check out the articles TOP gift ideas for men and Gift ideas for parents.